Five unlocks a month, free. After that, you choose how you pay.
Listing is free. Replying is free. Browsing is free. The only two things that ever cost money are reaching more than five owners in a month, and completing a sale.
Indiemaker is brand new and these are launch prices while the platform fills. When they change, anyone already on a plan keeps their rate.
Write to the owner, and if they never reply, the unlock comes back.
You get access the moment you unlock. Message the owner within 72 hours, and if nobody answers within 72 hours of your message, the unlock comes back to you to use somewhere else – and the listing you opened stays open to you either way. You are paying to reach a real person, not to read a page.
If you are buying
Three routes, and most people never leave the first.
Free
- Five unlocks a monthresets on the 1st
- Every listing browsable
- Unlimited messages once unlocked
- Domain enquiries, free10 a day
- List and sell with no fee until you close
Single unlock
- Opens one listing permanently
- Never expires, even unused
- Handed back if nobody replies
- No subscription, no commitment
- Sits outside the monthly five
Premium
- Ten more, on top of the free five15 total
- Hear about new listings firsta day early
- Two points off your success fee when you sell6/5/4%
- More than five listings, and private link-only listings
- Annual saves $13031% off
| Paid unlocks in a month, past the free five | Pay as you go | Premium | Cheaper |
|---|---|---|---|
| One (your sixth listing) | $25 | $35 | Pay as you go |
| Two (your seventh) | $50 | $35 | Premium |
| Three | $75 | $35 | Premium |
| Five | $125 | $35 | Premium |
The second paid unlock is where the maths turns over, and we say so in the product rather than waiting to be asked. Two singles cost $50; a month of Premium costs $35 and comes with eight more.
What an unlock is
One listing, opened for good.
What it opens
- The exact figures, unbanded
- Who the owner is, and how to reach them
- Every link to the product – live site, demo, store, repository, socials
- Unlimited messages in that conversation
- The offer, with no daily cap
- The data roomafter the owner's NDA; sensitive files when they approve
What it does not include
- The owner's sensitive files without askingthe owner approves each request
- Any verification of the figuressee Trust
- A guarantee the owner replies
- A refundthe unlock returns, not the money
| Held, not spent | Access is immediate. You have 72 hours to message the owner, or the unlock is used. Once you write, it is only spent if the owner sends a message within 72 hours. Opening or reading the thread does not count. |
| Handed back | No reply inside 72 hours of your message and the unlock returns to your account. You keep the listing you opened. |
| Permanence | A single unlock and a free unlock both open their listing permanently. Premium's ten are access while you subscribe. |
| The monthly reset | The free five and Premium's ten reset on the 1st and do not roll over. A paid single never expires. |
| Five waiting at once | At most five free unlocks can be waiting at once. Paid unlocks are never capped – you can always buy another. |
If you are selling
Nothing to take part. A fee only when money moves.
| What | Cost | When |
|---|---|---|
| Listing your project | Free | No listing fee, no monthly fee. Five listings at once on a free account, no cap on Premium |
| Replying to a buyer | Free | Owners never use unlocks, and never hit a message limit |
| Success fee | 8/7/6% | On a completed transfer, deducted from proceeds at escrow release. 8% under $10,000, 7% from $10,000, 6% from $100,000 |
| Success fee on Premium | 6/5/4% | Same bands, same terms, two points lower at every band. Locked at the moment the offer is accepted |
| Promoted listing | $99 | 30 days: a Promoted badge, top of the shelf, one digest slot. Three slots an issue |
| Minimum listing price | $1,000 | Also the minimum a sale can complete at |
Premium takes two points off
- On a $5,000 sale you keep $100 more8% becomes 6%
- On a $50,000 sale you keep $1,000 more7% becomes 5%
- On a $200,000 sale you keep $4,000 more6% becomes 4%
- The rate is fixed when the offer is accepted, not when the money lands
- So it is bought before you negotiate, not after
What Promoted does not buy
- No refund if the listing sells on day threeit did its job
- Not eligible for the editorial Featured pick that week
- No change to your success fee
- No promise of a buyer
Who pays what
The buyer pays for access. The owner pays for outcome.
| Fee | Paid by | Note |
|---|---|---|
| Unlocks past the free five | Buyer | Small, upfront, and handed back if an owner ignores your message |
| Subscription | Whoever subscribes | One plan. It does different jobs for each side |
| Success fee | Owner | Netted from proceeds, never found on top of the price |
| Escrow.com fee | Buyer | Charged at cost by Escrow.com, not by us |
A fee an owner pays comes out of money arriving in their account. The same fee charged to a buyer has to be found on top of the purchase price, which shrinks the pool of people who can do the deal at all. That is the whole reason the split runs this way.
Where this sits
Against the two platforms buyers actually compare us to.
| Platform | Buyer plan | Listing fee | Owner success fee | Cost to browse |
|---|---|---|---|---|
| Acquire.com | $390 or $780 a year | $25–$100 a month while listed | 8% under $250K, 7% to $1M, 6% above | Free to look; a plan to reach owners |
| Flippa | $49 a month or $388 a year | $29–$699 up front | 10% under $50K, 7.5% to $100K, 5% above | Free |
| Indiemaker | $35 a month or $290 a year | None | 8% under $10K, 7% to $100K, 6% above. Two points less on Premium | Free, five owners a month |
No listing fee, and nothing to pay while a listing sits. Up to $100,000 that makes us the lowest owner-side cost on this table, and by more than the rates suggest: Acquire bills $25 to $100 a month for as long as your listing is up, so a $5,000 sale costs $400 here against $475 there once three months of listing fees are counted. Above $100,000 Flippa's 5% is lower than our 6%, and we would rather say so than leave it out. Premium takes two points off every band, which is the lowest rate on this table at every price. Their published prices, checked 23 September 2026.
Questions
The five people actually ask.
Why do I get the unlock back rather than my money?
Because nothing was taken from you in the first place. You paid for a listing and you still have it – permanently, with the financials, the owner's details, the links and the conversation. If you wrote and the owner did not reply within 72 hours, what comes back is the credit, so you can spend it on someone who does answer.
If I cancel Premium, do I lose the listings I opened?
The ten a month are access while you subscribe, so those close when the subscription does. Your five free unlocks each month, and any $25 single you bought, are permanent and unaffected. If there is one listing you want to keep for good, buy the single for it.
Does it cost anything to list?
No. No listing fee, no monthly fee, no charge to reply to a buyer. A free account can have five listings at once, and Premium lifts the cap. When a transfer completes you pay 8% of the sale under $10,000, 7% from $10,000 and 6% from $100,000 - two points less on each band if you are on Premium - and nothing at all if it never sells.
Who holds the money?
Escrow.com, on every sale. We never hold funds. Their fee is charged at cost and paid by the buyer, and it is theirs rather than ours – we do not mark it up.
Is there a minimum?
$1,000, both to list and to complete. Below that a single support conversation costs more than the deal earns, which is not a business we can run honestly.
Your first five are already there.
No card, no trial, no countdown. Open five listings this month and the only thing it costs you is deciding which five.